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Re: Have you ever wrote to your favorite guitar companies...
I see where you're coming from with that. Yes, companies do need to respond to customer demands and changing trends. One only has to look to the Detroit automakers to find examples of what happens when arrogance and contempt for the customer and the competition goes unchecked.
Now, that being said however, a company that mass produces products is going to produce for the lowest common denominator in their market. That means features and styling that appeal to MOST of their customer base. The other issue is the vast arrays of musical and playing styles out there. Just ask on a musician forum (like this), "what ____ should I get for ____?" You will likely yeild about 20 different answers.
This is where the custom shops come into play. If lots of custom shop orders are asking for a similar feature, or special runs that get put out with certain features get snapped up right away, then the company knows that feature is popular and may introduce it to their production models. If Seymour Duncan receives lots and lots of special orders for pickups with certain specs, I'm sure they think, "hmm, maybe we should introduce a line of these?"
Not to mention, you have an entire industry of boutique independent operators to fill the small niche markets.
Now, I have written Fender to tell them how much I like something of theirs that I purchased. I've received polite "thank you" replies.
As an accounting manager for 30 years, I'm well aware of that, and let me tell all of you, without sales nothing else matters. Forget the math & statistics, either you meet customer needs or they buy from someone else. The customer is not a nuisance, he is not 'in the way', nor are his needs and concerns a waste of your time. There is an arrogance present in many companies, as displayed in your post, that consumers, and voters know nothing. That somehow the upper echelon are the sole keepers of intelligence and good judgement. Well, guess what, we are the only reason corporations or the government exists. And they exist to serve us, we don't serve them.
If a company is out of touch with consumer demand, or can't get it's costs to a competitive level, it's going to have to change the way it does things or shut its doors. We have seen the results of our wise and experienced corporate and political leaders. They've done a wonderful job.
I see where you're coming from with that. Yes, companies do need to respond to customer demands and changing trends. One only has to look to the Detroit automakers to find examples of what happens when arrogance and contempt for the customer and the competition goes unchecked.
Now, that being said however, a company that mass produces products is going to produce for the lowest common denominator in their market. That means features and styling that appeal to MOST of their customer base. The other issue is the vast arrays of musical and playing styles out there. Just ask on a musician forum (like this), "what ____ should I get for ____?" You will likely yeild about 20 different answers.
This is where the custom shops come into play. If lots of custom shop orders are asking for a similar feature, or special runs that get put out with certain features get snapped up right away, then the company knows that feature is popular and may introduce it to their production models. If Seymour Duncan receives lots and lots of special orders for pickups with certain specs, I'm sure they think, "hmm, maybe we should introduce a line of these?"
Not to mention, you have an entire industry of boutique independent operators to fill the small niche markets.
Now, I have written Fender to tell them how much I like something of theirs that I purchased. I've received polite "thank you" replies.
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