Thanks for the share. This stuck out to me:
“Now here’s an ad that Gibson ran on the 25th Anniversary of the patent for my pickup (displays a worn framed picture of a 1980 print ad for Gibson) promoting the company and recognizing how special my Gibson humbucking pickup was. There’s a signature on here saying ‘Seth Lover’, but it’s not mine. I contacted the company, and said, ‘Gee, I would have signed the ad myself if you’d asked,’ and they responded, ‘We didn’t know you were still alive!’ (laughs)” - Seth Lover
All I can hear is " Geez, I tell ya, I get no respect." - Rodney Dangerfield