On Roland' site they said that : "While commonplace today, the chorus effect was actually first introduced to the world as part of this very amplifier."
(introduded in 1975)
Yeah, all other choruses (chorusi?) are a pale imitation to the original stereo idea of what chorus is...one plain signal on one side, with a delayed signal on the other, with the delay modulated with an LFO. It sounds absolutely huge.
My understanding is the onboard chorus of the Jazz 120 is literally the much-coveted BOSS CE-1 circuit.
I think it has more to do with how they design and test. They targeted Jazz initially, so they tested with jazz boxes, which are quite dark, often using neck pickups solely. When it became clear other players were using the amp, they adjusted and began testing with a wider variety of guitars and situations. (I have a friend that has worked at the Roland headquarters in Hamamatsu and I've toured their facility, studio and test labs.)
That would've been cool. I wonder if the new "little" Jazz Chorus', (JC-22 & JC-40), match the classic JC-120 sound?